I often do photos for people for their dating profiles, and I am intrigued by the nature of these unique photo shoots. They are very different than other types of photo shoots and require some subtle finessing because their goals are different than a business headshot or a family photo. When my client is looking to attract interest as a romantic partner, I need to see them through the eyes of someone clicking through a dating site. What stands out about this person?
I did some research into what makes for effective dating profile photos and found some interesting pointers that I keep in mind, but I’ve added some other tips along the way:
-Smiling (with teeth!) and looking at the camera is a must because it shows that you are approachable. Grins are also nice. I coach through a range of expressions to show their personalities as much as possible.
-Looking away and laughing is good because it shows that you are sociable and maybe this picture caught them at a candid fun party time!
-Natural environments are a must (it can’t look like a professional shot these photos!)
-Movement is good! The less posed looking, the better. These photos need to look like they were taken by a friend. This is easier said than done.
-A variety of locations is good (but not necessary to be a certain identifiable place). These photos must look like they were taken on different days and at different places, but usually we do them in an hour in my studio. Magic!
-Good, flattering lighting is a must. Heavy filters are bad. This is why professional photos are best.
-Clothing that says something about who you are is a must but don’t try too hard- it’s got to look a easy breezy and not contrived. It’s sometimes good to consult a friend who can help, or bring a bunch of ideas and I can help narrow it down.
-Accessories are important and can say something about you. A gym bag, a laptop, glasses, sunglasses, gloves, a hat, a guitar, a book, a favorite pen and notebook… think about what you use every day and bring some of your stuff.
-Props can work but keep it simple. Holding a coffee cup or water glass in my pseudo café scene, looking away, laughing, always looks great!
-Hold a pet to show that you like animals (I have a few)!
-Break the rules! Show who you are!!
This photo was taken at the end of a shoot where we followed all the “rules” then I asked if he had any hobbies and he said he loved flying planes. I said, do you have any of your gear with you? And he lit up and said, I sure do!! This was one of his favorite photos. 🙂